I hope everyone has had a lovely 2014 and is now ready to conquer what is going to be thrown at them in 2015. I wonder what it has in store!

This got me thinking about what I achieved last year and thought I would share a few snippets with you. Im hoping this will also give you a small insight into what I get up to on a daily basis and show you what I do.

2014 was the year I FINALLY started to understand what I wanted to do and what career I wanted to build for myself. Since 2012 I had worked as a visual merchandiser for one of Britain’s biggest retailers, I loved it but it wasn’t quite cutting it for me. In search for more creativity it dawned on me that I should follow my love of fashion which was something I have had since my very early teens. To cut a long story short, in a year I completed a Masters course in fashion management and found myself being thrown into fashion styling, almost accidently but certainly not to my disappointment! I loved it!

So 2014 was filled with fashion shows, fashion events and my favourite – the photo-shoots. My everyday job is styling ladies (and the odd man) , its incredibly satisfying as I get to see a transformation both physically and emotionally. Boosting an individuals confidence is defiantly one of the perks of being a personal stylist. BUT, nothing quite cuts it when it comes to seeing your final work in print and this is why the photo shoots have to be my favourite. From the initial ideas and mood boards to working with different creative on the day, to the final article it really is incredibly satisfying. One of my favourite shoots I completed has to be the most recent one for Trend magazine.


The reason this has to be one of my favourites isn’t only the images that were achieved but also the people that I worked with. The team where fantastic! The photographer was not only lovely to chat to but was so precise and quick at working, something which is greatly appreciated on a full day shoot! The make up and hair artists I had worked with before, their work is fantastic but again both you couldn’t wish to be on a day shoot with any other ladies! Nothing beats a yap and a giggle between shots and to make the day pass quicker!

IMG_1392     IMG_1403  IMG_1548

The magazine was to be published in December/January so the brief was to keep the looks of the shoot warm and wintery. This was achieved on my part buy including a number of accessories and clothing items such as coats and boots. I also wanted to keep the colour palette warm using items which had lovely colour depth. The model had gorgeous red hair (we received model information on calling cards a few days before shoot) so I knew using her hair with both complementing and contrasting colours would hopefully achieve some vibrant images. The team shot in a upmarket boutique hotel which allowed us to use fire places and some of the Christmas displays to again keep to the brief. Overall it was a great day and I was so impressed with the final images.

IMG_1666   IMG_1643  IMG_1646

IMG_1515  IMG_1736

If you would like any information about the shoot or clothing please feel free to leave a comment and I will get back to you! All clothing brands used within the shoot have also been tagged.